Kansas Jayhawks Rise in USA TODAY Preseason All‑Big 12 Rankings

Kansas Jayhawks jump up the USA TODAY preseason All‑Big 12 list, landing a top‑five vote that fuels optimism for a rebound year in Lawrence. The Jayhawks, now seen as a contender, open the schedule against Long Island University Sharks on September 5, 2026.

How did the projections change?

USA TODAY’s panel lifted Kansas from the bottom of the conference last season to a respectable position in the top half. Voters highlighted the impact of senior quarterback Jalon Daniels and the defensive upgrades made by new coordinator Matt Hollenberg. The shift reflects a belief that the Jayhawks can compete with traditional powerhouses.

Why does this matter for Kansas Jayhawks?

A higher preseason ranking can affect everything from recruiting to bowl eligibility. Prospects often look at projected conference standing when choosing a program, and a top‑five spot signals that Kansas is a serious option. Coach Lance Leipold’s staff also gains leverage in scheduling non‑conference games, potentially drawing larger crowds and TV exposure.

Who are the key players driving the buzz?

Quarterback Jalon Daniels, now a senior, posted a 3,200‑yard passing season last year and returns with a stronger supporting cast. Wide receiver Jalen McCoy, who led the team with 12 touchdowns, is expected to be a deep threat. On defense, senior linebacker Ethan Johnson recorded 98 tackles and three forced fumbles, anchoring a unit that improved its sack total by 15%.

What challenges lie ahead?

The Jayhawks still face a tough Big 12 slate, including road trips to Oklahoma State and Texas Tech. Their offensive line gave up 28 sacks last season, a statistic Leipold’s staff vows to cut dramatically. Injuries could also test depth, especially at the running back position where sophomore Malik Brown saw limited action due to a mid‑season ankle sprain.

What comes next for Kansas Jayhawks?

After the opening game against Long Island University Sharks on September 5, 2026, Kansas will travel to face West Virginia, a test of both the revamped defense and the offense’s ability to sustain drives. Success in those early matchups could solidify the Jayhawks’ standing in the preseason poll and set the tone for a potential bowl run.

How will fans respond?

Lawrence’s fan base, still reeling from a 2‑10 record last year, appears energized by the new projections. Ticket sales for the season‑opening home game have already risen 12% compared to the previous year, and local media outlets are increasing coverage of practice sessions and player interviews.

What does this mean for the Big 12 landscape?

If Kansas lives up to the preseason hype, the conference could see a reshuffling of power dynamics. A competitive Jayhawks squad would add depth to the Big 12’s middle tier, making the race for the conference championship more unpredictable and potentially boosting the league’s national profile.